Hi, I'm Perla Diaz, a beauty, fashion, and portrait photographer based in Los Angeles. My work is all about capturing authentic confidence... and not the surface-level, shallow kind-- but the deep confidence within. I want people to feel seen, heard, and truly themselves in front of the camera, whether you're a model or a brand looking to connect with your audience by telling your story.

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I grew up in a small beach town in New Jersey and always had a digital camera in hand, but it wasn’t until I was in college, receiving a BS in psychology, that I leaned into my true, inner artist. It was the moment I realized I wanted to live authentically through my work, and since then, photography has been my way of connecting with people and brands.

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When I moved to Los Angeles, I didn’t just dive into photography—I expanded my creative skills into digital marketing, website design, and creative direction. This diverse experience, paired with my background in psychology, helps me bring a unique perspective to every project, ensuring your images not only look amazing but connect with your audience too.

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What really sets me apart? I focus on telling your story. Whether it’s a personal shoot or a brand campaign, I’ll work closely with you to make sure we communicate the essence. The goal is to create images that go beyond the surface, connecting emotionally with anyone who sees them. I gravitate toward deep, bold hues to set the tone, bringing your inner strength to the forefront. I choose models that feel aligned with the concept and carefully cast each member of the creative team, so whatever we create feels like a natural extension of ourselves.

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I thrive on collaboration. We’ll go through mood boards, revisions, and adjust things until it feels just right. I listen closely—whether it’s adjusting the vibe on set or knowing when to give the team a break, I’m there to make sure the shoot feels smooth and the results exceed what you’re imagining.

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I mix editorial style with lifestyle moments to create images that are both bold and real. I encourage my clients not to follow trends, but to make something their own. I want to help you create something that feels true to you—something that will stand the test of time.

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Looking ahead, I see my photography growing right along with me. When I’m not behind the camera, you’ll find me spending time with my loved ones, my plants, and taking time to nurture my own journey of growth and discovery.